The Facebook Marketing Book

The Facebook Marketing Book
Authors
Dan Zarrella, Alison Zarrella
ISBN
1449388485
Published
05 Jan 2011
Purchase online
amazon.com

How can Facebook help you promote your brand, products, and services? This book provides proven tactics that you can use right away to build your brand and engage prospective customers. With 500 million active users worldwide, Facebook offers a much larger audience than traditional media, but it's a new landscape loaded with unfamiliar challenges. The Facebook Marketing Book shows you how to make the most of the service while skirting not-so-obvious pitfalls along the way.

Editorial Reviews

Introduction

Panda PHP is a powerful set of useful PHP components to make everyday PHP development easier.

Although Panda PHP isn't a framework itself, a simple MVC-style framework has be written using Panda PHP, and is included with the source distribution.

Core Values

Everything in Panda PHP is an object. In order to use Panda PHP to its fullest, you should be familiar with object-oriented concepts such as inheritance, abstraction, interfaces, and typehinting.

An understanding of common patterns such as ActiveRecord, Model-View-Controller, Command, Singleton, and Factory will help you considerably as you work with Panda PHP.

Panda PHP makes heavy use of PHP 5 interceptors and SPL therefore the is no hope for a backport to PHP 4. This is a good thing.

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