***SPONSORED DOOR PRIZE: Round trip for two from Vancouver to Victoria courtesy of Pacific Coastal Airlines.***
A great brand gets attention - An Irresistible brand keeps it. Here's how to make your brand valuable.
The goal of advertising is to grab your audience's attention. From there, it is your brand's job to keep it. Is your brand performing?
This presentation will explore the principles of effective brand strategy and will teach you how to use these ideas to assess and improve your corporate and personal brands.
In this presentation you will learn:
- How to identify whether your brand is killing people with content
- How to grab peoples' attention with effective messaging
- Once you have the audience's attention - do something with it!
- How to create a brand that will convert the non-believer
- How to apply these concepts to your business
David Childs is the founder of strategic branding and communication agency Living Blueprint. He specializes in helping clients discover their company?s core value and using appropriate forms of media in orchestrated marketing campaigns designed to forge an emotional connection with their audience.
David Childs on Business In Vancouver
Internet Masterminds Group
Come to learn or come to educate, we meet every Monday night to discuss Internet marketing strategies.
- 1633 West 2nd, Vancouver, B.C.
- Alta Moda Hair (side entrance)
- Between Fir St & Pine St near Granville Island
- 7-9pm every Monday (except Holidays)
- Free parking at back
Meetups: $5
Donations are reinvested back to group.
IMG On LinkedIn
Join now: www.linkedin.com/groups?gid=3985061
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IMG On Twitter
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