PR CAMP New York City

RSVP POLICY

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RSVP POLICY

Many conferences and panels focus on how to use the latest social media tools. PR Camp™ New York (http://prcampnewyork.com) is different.

PR Camp New York will be a full day of highly interactive discussions on social media -- complete with marshmallows and a virtual campfire. It will explore key issues facing our industry, helping PR and marketing professionals to identify challenges and take advantage of new opportunities.

PR Camp New York is recommended for PR, marketing and communications professionals at all levels from business, non-profits, government agencies, associations and educational institutions.

Our "unconference" format avoids many of the conventions of a typical conference. There will be no panels or PowerPoint demonstrations. Moderators ("camp counselors") will use scenarios based on case studies to guide participant discussions.

WHEN

Thursday, November 20, 2009 -- 8:00am - 5:00pm

WHERE

92 Y Tribeca 200 Hudson Street New York, NY 10013 Click here for a Yahoo! map

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CONFIRMED MODERATORS AND COMPANIES

* Stephanie Agresta - EVP, Global Director of Digital Strategy and Social Media, <strong>Porter Novelli</strong>
* Chris Andrew - Vice-President-Group Director Media, <strong>Digitas</strong>
* Erin Byrne - Chief Digital Strategist, <strong>Burson-Marsteller</strong>
* David Berkovitz - Senior Director of Emerging Media & Innovation, <strong>360i</strong>
* Joe Ciarallo - Editor, PRNewser.com and Manager, PR Initiatives, <strong>mediabistro</strong>
* Stacy Green - Manager, Internal Comms. & Public Relations, <strong>New York Times</strong>
* Janine Gianfredi, Marketing Manager, <strong>Google</strong>
* Howard Greenstein - President and Social Media Strategist, <strong>Harbrooke Group</strong>
* Andrea Harrison – Strategy Director, <strong>Razorfish</strong>
* Peter Himler - Founding Principal, <strong>Flatiron Communications</strong>
* Jim Issokson - VP, Reputation Management, <strong>MasterCard Worldwide</strong>
* Morgan Johnston – Manager, Corporate Communications, <strong>JetBlue</strong>
* Dina Kaplan - Co-Founder, blip.tv Joe Kinsbury - Social Media Lead, North America, <strong>Text 100</strong>
* Jonathan Kopp - Global Director, <strong>Ketchum Digital</strong>
* Peter Lucht – Executive Director, External Affairs, <strong>Verizon</strong>
* Alex Norman - Executive Vice President, <strong>Schematic</strong>
* Corvida Raven - Generation Yer and Blogger/Media Strategist, <strong>shegeeks.net</strong>
* Steve Rubel - SVP, Director of Insights, <strong>Edelman Digital</strong>
* Rachelle Spero - Executive Vice President, Digital Media, <strong>Cohn & Wolfe</strong>
* Lloyd P. Trufelman, President & CEO, <strong>Trylon SMR, New York</strong>
* Paull Young - Account Director, <strong>Converseon</strong>

SCHEDULE

8:00am Registration and Breakfast

9:00am Session One: Get clients and bosses to extend their interest in new media (In this session, representatives from PR agencies and brands are paired off to discuss how the two can work together to advance social media efforts. Together they will lead group discussions.)

10:30am Session Two: Help senior professionals tap the social media experience of junior colleagues. (In this session, a senior professional will be paired off with a very junior counterpart. Together they will lead the group discussions.)

12:00pm Lunch: Planned Product Demonstrations

1:15pm Session Three: With the blurring of PR and marketing, determine the best ways to measure success.

2:45pm Session Four: Help PR and interactive marketing align practices and objectives (In this session, PR professionals will be paired off with interactive marketing professionals to lead group discussions.)

4:15pm Wrap Up

SPONSORS