SEO Books
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SEO: Search Engine Optimization Bible
Published 11 years ago
by Jerri L. Ledford, Wiley
Detailed, practical guide to increasing your Web traffic through better search resultsWonder how some companies pop up high in search engine rankings? It's all about search appeal. Master the strategies, techniques, and shortcuts in this detailed guide and you can improve your Web site's search rankings and drive the targeted traffic you want to your virtual door.
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AdvancED Flex Application Development: Building Rich Media X
Published 13 years ago
by R Blank, Chris Charlton, Omar Gonzalez, Hasan Otuome, friends of ED
Many Flex books cover the basics—this book does something different, and goes far further. The authors, leading Flash platform developers at Almer/Blank, working with Adobe User Group communities, are the creators of the Rich Media Exchange (RMX), a social media network for Adobe developers. In covering just how the RMX was built, this book contains all the knowledge you need to build similar large-scale Rich Internet Applications with Adobe Flex.
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Professional Search Engine Optimization with ASP.NET: A Developer's Guide to SEO (Wrox Professional Guides)
Published 13 years ago
by Cristian Darie, Jaimie Sirovich, Wrox
Search engine optimization (SEO) is not only the job of the marketing department. It must be considered from a web site's inception and throughout its lifetime by you, the web site developer. Making changes to the architecture of a web site and modifying presentation techniques can dramatically increase search engine rankings and traffic levels. Written for the ASP.
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HTML and CSS Web Standards Solutions: A Web Standardistas' Approach
Published 12 years ago
by Christopher Murphy, Nicklas Persson, friends of ED
This book will teach you how to build hand-crafted web pages the Web Standardistas' way: using well-structured XHTML for content and CSS for presentation. By embracing a web standards approach, you will hold the key to creating web sites that not only look great in all modern browsers, but also are accessible to a wide variety of audiences across a range of platforms—from those browsing on everyday computers, to those accessing the Web on the latest emerging mobile devices.
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AJAX and PHP: Building Modern Web Applications 2nd Edition
Published 11 years ago
by Bogdan Brinzarea, Cristian Darie, Packt Publishing
Build user friendly Web 2.0 Applications with JavaScript and PHP *Create faster, lighter, better web applications by using the AJAX technologies to their full potential *Leverage the power of PHP and MySQL to create powerful back-end functionality and make it work in harmony with a responsive AJAX clientWrite better JavaScript code to enable powerful web features *Understand the complete client-server mechanism by following complete, step-by-step case studiesIn Detail
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The Art of SEO (Theory in Practice)
Published 11 years ago
by Eric Enge, Stephan Spencer, Rand Fishkin, Jessie Stricchiola, O'Reilly Media
Any organization looking to succeed in today's web economy needs to optimize its website for search engines. This book, written by four of the field's most noted experts on search engine optimization (SEO), provides guidelines for planning and executing a comprehensive search engine strategy.The Art of SEO corrects much of the misinformation that currently exists on this complex subject by laying out the fundamentals in a clear, thoughtful manner.
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Return on Engagement: Content, Strategy, and Design Techniques for Digital Marketing
Published 10 years ago
by Tim Frick, Focal Press
Product DescriptionAchieve the return on engagement that you seek with integrated strategies for honing and maintaining online relationships through personal interaction and compelling digital content. You get specific techniques for Web page optimization, credibility-based design, keyword targeting, viral video, content dissemination through RSS feeds, and more.
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WordPress In Depth
Published 11 years ago
by Bud Smith, Michael McCallister, Que
Advice and techniques that you need to get the job done.Looking for ways to streamline your work so you can focus on maximizing your time? In Depth provides specific, tested, and proven solutions to the problems you run into every day–things other books ignore or oversimplify. This is the one book that you can rely on to answer the questions you have now and will have in the future.In Depth offers *Comprehensive coverage with detailed solutions
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Microformats Made Simple
Published 11 years ago
by Emily P. Lewis, New Riders Press
Microformats are HTML-based design patterns that help add meaning (semantics) to Web content. They are widely used by some of the most important sites on the Web including Google, Yahoo!, Facebook, and Twitter. The people behind these sites - content authors, designers and developers - understand the power and flexibility of microformats and are taking advantage of their capabilities.
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Search Engine Optimization All-in-One For Dummies
Published 9 years ago
by Bruce Clay, Susan Esparza, For Dummies
Ten minibooks cover all you need to know about search engine optimizationSearch engine optimization (SEO) is an essential tool for getting a handle on web site promotional tactics and tools. With this complete reference, you'll explore issues not covered anywhere else, including international SEO, how to optimize servers for SEO, and much more. Ten separate books join forces to provide you with a comprehensive, straightforward guide to the benefits, details, and tricks of SEO.