Business Analysis is really taking off as a discipline in non-corporate environments where there is a need to formalise business requirements alongside the traditional creative activities, yet those in the front line have nowhere to go for support.
I have started this group to create a community for Business/Systems Analysts/Architects, particularly those who work in non corporate environments where traditional Business Analysis techniques and methodolgies have to be tweaked and changed to fit with the demands of a varied and flexible requirement, especially for web builds.
The purpose of this group is to share ideas, challenges and methodologies with like-minded individuals facing the same problems as you are. If you've ever looked at a use case and thought absolutely not appropriate for this industry, far too formal, you've come to the right place.
Anyone who is either setting up a Business Analysis function in a non-corporate environment, is leading or in an established team or is simply interested in sharing ideas about working in an agency or digital ie the 'other side' are welcome to join. This group is London based.
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