Your Brand In the Inbox: Elements of Stylish Email Design & Strategy
You're familiar with the term "email marketing" and more than likely, you're sent an email campaign once or twice yourself. With constantly evolving technologies, what's the best way to leverage this tried-and-true communications channel? Ever wonder what makes an email successful, and where you could improve? Simply In need of some new email marketing ideas? Join Gina Nykerk from Emma Email Marketing as she examines the elements of a stylish and successful email campaign. Using real-life examples, learn best practices for getting your brand into - and seen - in the inbox.
Bio:
Gina Nykerk works for Emma, a Web-based email marketing and communications company that helps small businesses, designers and agencies create, send and track stylish email campaigns. Gina joined Emma five years ago as Emma's 12th employee, and has spent the last three years spearheading the sales and business development efforts in the Denver office. A Magna Cum Laude graduate in Business Administration from Belmont University in Nashville, Gina loves working from the Denver outpost and enjoys spending time in Colorado's great outdoors. When she's not busy biking in the summer or snowboarding in the winter, she greatly enjoys doing a bit of globetrotting.
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