Web Analytics 101: Measuring Your Online Success, with Behdad Barati

Internet Masterminds | Monday Night Internet Marketing Group
Tue, 17 Apr 2012, 02:00 - 04:00 (Add to calendar) GMT
(Exact location not available) , Vancouver, CA
5.0 CAD

Web Analytics is the buzzword of  the day, and we hear and read about it everywhere; not a surprise if most of you tell me you have installed Google Analytics or one of the other free or paid tools on your websites.

Web Analytics though is not all about numbers, reports and charts; it is a broad concept which if leveraged correctly, can positively impact your business bottom line.In this presentation, I will take you to a wonderful journey through web and digital analytics world, show you hidden corners, and share unique experience that entirely changes your expectations in this area.

In this presentation you will learn:

  • What is web and digital analytics and what to expect from it
  • Popular analytics tools
  • How to effectively use Google Analytics
  • Google Analytics reports
  • Data analysis effective techniques
  • Marketing analytics techniques
  • SEO/SEM analytics
  • Social Media analytics

Behdad is passionately involved in Web and Digital Analytics. At his start-up, Cyberlitix, he helps online businesses and dotcom companies to shift their mindset toward data driven decision making and taking the most out of online presence.

He is the founder and organizer of Web Analytics Champs (WACH) meetup group, an active local community of e-business owners, online marketers, and analytics enthusiast.

On his spare time, he blogs, authors, tutors, shoots photos from astonishingly beautiful sceneries in BC, and best of all, helps newcomers adapt with their new environment and find a job in their field of expertise.



Internet Masterminds Group

Come to learn or come to educate, we meet every Monday night to discuss Internet marketing strategies.

- 1633 West 2nd, Vancouver, B.C.

- Alta Moda Hair (side entrance)

- Between Fir St & Pine St near Granville Island

- 7-9pm every Monday (except Holidays)

- Free parking at back


Meetups: $5

Donations are reinvested back to group.


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