Poor writing detours an internet surfer off the smoothly paved information highway onto a gravel road. He feels lost, moves slower and feels every bump. Generally, the traveler will turn around and leave; if the path never clears, the site will be avoided completely. Internet text associated with your name is a direct reflection of you and your business. Learn some of the pitfalls, common errors, and long-forgotten writing tools to smooth out your section of the highway.
Iris Carter holds B.A. in English and M.S. in Education. She has been a newspaper editor, a contributing writer to several publications and has had great success developing marketing and promotional materials. She currently teaches English Composition part-time at Rockingham Community College, is starting a freelance writing business, and is a blog writer.
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