7.00 Doors Open
7.15 Welcome and introductions
7.30 Web Goes Mobile: iPhone, Android, the growth of the mobile web and developing for it.
The mobile internet cannot be ignored - the growth of smartphones such as iPhone and Android present new opportunities and new challenges for designers, developers and web businesses
Clive France of Internetics takes a look at the overall picture and ways to embrace the mobile internet
mobile internet and mobile application development - www.internetics.net.au
Internetics specialise in the mobile internet and develop across a multitude of platforms. They are developing applications for mobile devices such as iPhone or Android and help companies develop their mobile web presence. With over thirteen years of experience in web and digital technologies they will help you craft a winning mobile strategy.
8.00 Google Analytics: Measuring for results
What you measure you can manage is the old management mantra....
What does this mean for your web sites?
Ben Maden of Matter Solutions will provide you with a practical look at using Google Analytics for your business and your clients.
Topics will include:-
Quick overview of... - Getting an account (please do this before the talk if you can) - Setting Google Analytics up on your website - How Google Analytics works
In more detail, we'll cover... - Goal Tracking - Understanding key reports - Funnels (great for e-commerce) - Limitations
Ben owns and manages Matter Solutions, a Brisbane Internet Marketing and Web Design company. Ben is a Google Adwords Qualified Individual and provides his clients with an advanced mixture of Search Engine Marketing (SEM) and ethical Search Engine Optimisation (SEO).
8.25 Wrap-up and notices
8.35 Head to Milano for networking over a beer, soft-drink or coffee.
PS. If you're not already a subscriber to the email list - try it out by updating your meetup profile.
Comments